After trouble around Cup jersey: now with coat of arms

Already a few months ago, a first joint copy of the jersey had appeared on the Internet. At first glance, a little decisive at first glance was missing: the club crest. The fans ran storm. However, the supplier Puma has a whole series of jerseys in the similar design and without coats of arms this season in the program.

The club reacted with a tweet: Your criticism of the Cuptrikot for the new season has arrived. The lactic jersey does not look like it will look. So please have a bit of patience.

According to the fierce reactions of the followers, the jersey was changed now and only presented with a clear delay: at the start of the first King class performance of the Dortmund in Istanbul.

The BVB professionals ran at Besiktas with a barely visible coat of arms, which was printed strongly faded on the left breast. At the same time at the beginning of the game, the new jersey was also available in the online shop of the club. There, however, one had to go into a long queue to catch a look at the jersey. There you saw that logo and jersey sound are in tone, that was already at the BVB in a special jersey in December 2019. Neck finds a black logo and another clay-in-sound-cut logo on the fabric. In addition, the lettering was changed: In the origin, Dortmund was on his chest, now BVB 09. How many textiles actually went over the counter, however, remained open for the time being.

Especially BVB marketing boss Carsten Cramer got a lot of criticism from the fans. Most recently, Cramer had already reported on the difficulties of his work in Cramer Meet's Dazn . He is aware: I'm certainly not the most popular employee at Borussia Dortmund at our fans, because I also have the task of using the (the radiance of BVB, ANM.D.RED.) Commercially to use the economic performance Increase. That's already a narrow ride to make marketing for a football club, said the 52-year-old.

Cramer: It is quite important that we do not withdraw the dialogue

We can not always make all the decisions base-democratically and question, but I believe that we have a good exchange, Cramer said, also refer to that it regularly comes with the fan department and the fanboard. It is quite important that we do not deprive ourselves to dialogue, he underlines and believes, The distances of the fat susceptors in which we reinstate are relatively large. But you are not error-free.

To the jersey he said that the leak had been so bad a few weeks ago, that he has caused a lot of criticism, which was also entitled in the matter, so we took our criticism not only to heart, but have considered how we correct the topic. The result has been ventilated since today.

Listen in the new Cramer meets Dazn edition also what Cramer says about the dialogue between marketing department and BVB fans, the creation of the Claim's real love and about how it is, in the stadium next to Hans-Joachim Watzke too sit.

Listen to the new Cramer meets Dazn sequence now:

13 . September 202101: 46: 05 hours

KMD 101 - Carsten Cramer

After the big anniversary for the 100th episode, Cramer Meets Dazn now finally the adult football topics must be tackled. For this, Alex and Benni in the new episode have invited the Dortmund Managing Director Carsten Cramer to talk to him about the brand BVB , the threatening alienation of the fans and the possible role model US sport. Of course, the 4th Bundesliga game day is analyzed and above all clicked on the two top games: Cramer reporter Oliver Hartmann explains the situation at RB Leipzig after the clear bankrupt against Bayern, as well as the KMD crew in the Sportsmachaden Wirtz and Brandt into swarm. And at the end of the episode, as a candy there is even a fist thickness surprise for all true KMD-Ultras!

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